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Paid Media Archive

iPad showing customer on amazon The New & Improved Amazon Marketing Strategy That Gets Results

7 min Amazon & Retail Media

The New Paid Search Optimization: What Levers to Pull (and What Not to Do)

9 min Paid Media

Girl looking at TikTok TikTok Advertising: How to Turn Memes Into Social Media Marketing Gold

15 min Social Media Marketing

Walmart Marketplace Advertising: Digital Retail Media Growth Equals Marketing Opportunity

8 min Amazon & Retail Media

Hand with magnifying glass on purple background Put Paid Media Overspends In the Past: How to Permanently Prevent Budget Pacing Issues

8 min Digital Intelligence

data-privacy-pirates Privacy Pirates: Navigating the Rough Waters of Data Privacy

8 min Digital Intelligence

Full Funnel Social Full Funnel Social: How to Increase Brand Awareness and Drive Incremental Growth

8 min Social Media Marketing

New Retail Media The Next Frontier Is Retail Media: Marketplace Advertising From Instacart to Walmart

10 min Amazon & Retail Media

Person holding computer screens with various apps and websites hovering around 10 Amazon Advertising Tips That Are Borderline Magic

13 min Amazon & Retail Media

Klaviyo Partnership Integrated Email Strategy 2021 How to Build an Integrated Email Strategy 2021, From Tactics to Tech

8 min Digital Marketing

algorithmic-attribution-drive-conversion-full-funnel-growth How to Use Algorithmic Attribution to Gamify Conversion and Drive Full-Funnel Growth

9 min Digital Marketing

facebook-add-to-cart-optimization Challenger Labs: Does Facebook Add-to-Cart Optimization Have a Downstream Impact?

5 min Social Media Marketing

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