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How to Advertise On TV In 2023: CTV, Addressable Linear, and AVOD

Get the scoop on the 5 biggest trends impacting TV strategy in 2023 and what you need to take into consideration as you decide what to do with your budget.

Marketing Predictions 2023: Our Experts Forecast Biggest 2023 Trends

From live shopping to the proliferation of CTV inventory options, our experts explain their top predictions for 2023 (and what you need to do).

Marketing Brew Summit Learnings: Privacy, Partnerships, and Paying It Forward

From data privacy and brand partnerships to ERGs and new approaches to creative, here’s what we learned at 2022’s Marketing Brew summit.

Best of the Blog: The Most Important Insights and Updates from 2022

Before we ring in 2023, take a look back at the most important insights, updates, and tips Wpromote's experts shared over the last year.

Industry Chatter: Meta Layoffs, Twitter Turnovers, and a Record-Breaking Black Friday

Wpromote unpacks the biggest industry updates, trends, and insights for November 2022.

Ads on Netflix: Should You Jump On This New OTT Opportunity?

Netflix's new ad-supported tier sounds like a big opportunity for brands, but their current offering is lacking in several significant ways.

Content Creator vs. Influencer: Which Strategy Aligns Better With Your Goals?

Contrary to popular belief, creators and influencers are not the same thing. Learn which approach is the right fit for your marketing goals.

Win Big in 2023 by Taking on the Biggest Marketing Trends of 2022

Experts from Google, Wieden+Kennedy, and Shipt explain how to tackle everything from economic uncertainty to the explosion of ad-supported streaming.

Breaking Convention: 5 Trends That Are Reshaping Marketing (and How to Get the Advantage)

Explore five major marketing trends with industry leaders from Google, Wieden+Kennedy, and Shipt.

Upcoming Social Media Channels: Finding Your New Media Mix

Social media has come a long way since the days of a/s/l, AIM, and MySpace. The world is more connected than ever and consumers are posting, engaging, learning, and exploring every minute of every day.  They’re not just following friends, family, or their favorite influencers, they’re also using social media channels of all kinds to […]

Holiday Campaigns 2022: You Better Watch Out For New Performance Opportunities

Set your holiday marketing strategy up for success by leveraging data-driven audience segmentation to build pitch-perfect full-funnel campaigns.

Paid Social Media Strategy Evolution: Leveraging the Benefits of Influencer Marketing

Creator partnerships are key to future marketing success. Learn how to make the most of your influencer marketing strategy by expanding into paid media.