Did you know ChatGPT is already the #2 search engine in the land? It’s official—the days when SERP was a solo act are in the rear view mirror. The rise of generative AI tools like ChatGPT, Perplexity, and Gemini is reshaping how people find answers and engage with content online–and how they discover your brand.
What was once a relatively straightforward process has become an intent-led experience that spans platforms and formats.
Traditional SEO alone won’t cut it in 2025. If your content isn’t being surfaced by AI tools, you may end up invisible when it matters most.
This checklist is your guide to navigating the new world of search. Discover how to bring AI into your SEO and content strategy with tactics to increase your brand’s AI search volume and win more clicks.
It’s time to update your search strategy for AI-powered discovery–or risk being left in the dust.
Download AI-Powered Search: Why Your Brand Needs to Adapt Now